Your Google listing, now a website
Paste the listing, check it's the right business, and get a site built from what it says.
What it reads
The whole listing, plus your own website. Reviews and photos wait for your choice.
The whole listing
Its description, categories, attributes, services, hours, rating and links, and its spot on the map.
Your own website
If the listing links to your site, Shingle reads its main pages for facts and words, never its design.
Your logo
The listing's logo becomes the site's logo and browser icon, and suggests its colors.
Reviews, if you choose
Up to six reviews in their own words, with each reviewer's name and a link to Google. Off to start.
Photos, if you choose
Up to eight photos customers added to their reviews, each credited. Off to start.
Your address, if you want it
Work from home? Turn it off. A business that hides its address on Google never has one shown.
Google's free sites ended
Google used to make a simple website from a Business Profile. It turned those sites off on March 5, 2024, and after June 10 that year their addresses showed a page not found error. You can still put a website's address on your profile. Google just won't make the website for you anymore.
Your listing still holds most of what a site needs: your name, phone, hours and services, and what customers talk about when they review you. Typing all of that into a builder takes an evening, and it's where wrong numbers creep in.
So Shingle starts from the listing. The site's name, phone, address, hours and booking link come straight from it by code, in the format your country uses, and never pass through the AI's retelling. The AI writes the words around them, and a separate review checks each line against what the listing and your notes say. What you type yourself always wins.
A listing first builds a one-page demo, so you see the site before you spend more. Make it a full site when it's right, and it gains the pages that kind of business usually has, such as Services, About and Contact, at most six, in the same design.
From listing to live site
Find the business
Paste any Google Maps or Google Search link, or type its name and town. Finding it uses no credits.
Choose what to use
Turn the rating, reviews, photos, address and website content on or off.
Let it build
The one-page demo usually takes 5 to 15 minutes and uses 10 credits. A full site is 20 more.
Publish and link it
Publish on the plan, then paste the site's address into your profile's Website field.
Put it on your profile
Once the site is live, copy its address and add it to your Business Profile. Sign in to the Google account that manages the profile, search for the business, choose Edit profile, then Contact, and paste the address into Website. The first time you publish a site built from a listing, Shingle walks you through this.
Shingle doesn't connect to your Business Profile, so the two don't keep each other up to date. Change your hours on Google and you'll want to change them in Details too, which is free. It also means Shingle can't post to your profile or reply to your reviews for you.
The site points back at your listing all the same, with these on its pages.
- Your rating in its own words, with the month it was read
- Directions to your exact spot on the map
- Google's Leave a review link
- Open or closed right now, read from your hours
Common questions
Can't find your answer? Read Shingle Help or email [email protected].
Yes. In Shingle, choose Google listing and paste the link to your listing, or type your business's name and town. Check it's yours, choose what to include, and Shingle builds a one-page demo from what the listing says, which you can make a full site. Shingle starts with a 7-day trial for $1, which can publish it too.
Yes. Google turned off the websites it made from Business Profiles on March 5, 2024, and after June 10 that year their addresses showed a page not found error. You can still add a website's address to your profile. That website now has to come from somewhere else.
Only if you choose. Your rating starts on when it's at least 4.0 from 10 reviews, and reviews and photos start off. Turn them on only if you have permission to publish them, because they belong to the people who shared them. Shingle keeps each one's credit and link.
No. Shingle reads the listing when it builds and doesn't connect to your Business Profile afterward. If you change something on Google, change it in Details too. That's free, and it saves a new version of your site that goes live when you publish.
What you type wins. Choose Edit details under the business to correct your name or phone, or to add an email, service area or booking link. Once it's built, the ready card says what would make the site stronger, such as prices or a logo, and opens the place to fix it.
Yes. Paste their listing the same way, and ask them before you publish or turn on reviews and photos. To pitch a business you don't work for yet, use Radar and Build demo instead, which build from open map data and give you a brief and a link to send.
Read next
- Websites from a Google profileWhat happened to Google's free sites, and what to do.
- Optimize a Google Business ProfileEvery field that matters, from Google's own guidance.
- Local SEOTitles, business data, a sitemap and Search Console.
- Fact-checked websitesBuilt not to invent, and reviewed line by line.
- Describe your businessWhat to write so your site comes out right.
- Google review link generatorA link and QR code that open the review box.
Build your first site
Start from a Google listing or a few notes. Demos usually take 5–15 minutes.
7 days for $1, then $49 a month. Cancel any time.