Photographer sites built for inquiries
Your photos do the selling. Your words say what it costs and if the date is free.
What the home page says
Section by section, in the order a visitor reads it.
Your best work first
Open on your strongest image, and choose photos that look like the jobs you want next. A site holds up to 24 images in all, so edit hard.
Work by kind of shoot
A couple and the parent of a newborn are looking for different things. Separate weddings, families and portraits, and link to one full gallery so people can see a whole day.
Where prices start
A starting price saves you both a wasted call. Say what a collection includes, such as hours, a second shooter and how many images people can expect.
What it's like
Most people are nervous in front of a camera. Say how you work on the day, how long delivery takes, and what clients may print or share.
Inquiry form
Ask for the date, the place, the kind of shoot and how they found you. Those answers let you reply with a yes or a kind no the same day.
Client galleries
Shingle has no galleries, proofing or print sales. Add a Client galleries button that opens the gallery service you already use, so past clients can still find it from your site.
How they search
- wedding photographer near me
- family photographer near me
- newborn photographer near me
- headshot photographer near me
- senior portraits near me
- elopement photographer
- engagement photos near me
- photographer prices
What earns their trust
- A link to one full gallery from a real day, beside the highlights
- Where prices start, and what each collection includes
- How many images you deliver, and how soon
- Your contract, your backup gear and your plan if you're ill
- Liability insurance, since some venues ask for it
- What clients may print, share or post
- Reviews that say how you were on the day, quoted with permission
- Permission from the people in your photos
How it gets found
What moves a photographer up in a town's results.
Choose your Google category
Photographer is the usual main one, and Wedding photographer or Portrait studio are more exact where they're true. If clients don't come to a studio, hide your address and set a service area.
A page for each kind of shoot
Someone searching for a wedding photographer in Asheville wants weddings. Give that page its own title and photos, and name the venues you've really shot at.
Describe every photo
Search engines read your description of a picture, and so do screen readers. Checkup lists any image without one, and you write them in Visuals.
Mark up what's true
Schema.org has no photographer type, so LocalBusiness is the one to use, with your name, phone and service area. Skip anything you can't back up, like a price range you don't hold to.
How to sell one
Photographers buy when they're moving from hobby to business, or when their site has gone stale while their Instagram kept moving. They care more about how things look than almost anyone you'll pitch, and they'll have opinions on every page.
Be honest about who this fits. It suits a newer portrait or family photographer who needs a clear site that gets inquiries, more than a studio that wants hundreds of images and a gallery system. A demo shows stock or illustrated pictures until theirs go in, so warn them, and lead with the inquiry form and prices.
- “I can build my own on a portfolio builder.”
- They can, and some should. What you're offering is the words, the pages, the inquiry form and the changes, so the site stops being one more job on their list.
- “Will my photos look good?”
- Shingle resizes each upload to 1,600 pixels or less on its long side so pages load fast. That suits screens and doesn't suit full-size viewing. Show it on their phone and laptop, and if they need larger, say this isn't the tool.
- “I need client galleries.”
- Shingle doesn't do them. Keep the gallery service they use now, and add a button on the site that opens it.
- “I get booked through Instagram.”
- Instagram is good at showing work. It's poor at saying what a wedding costs or whether a date is free, and it isn't what comes up when someone searches by town.
Common questions
Can't find your answer? Read Shingle Help or email [email protected].
Your strongest work up front, separated by kind of shoot, a link to one full gallery, where your prices start, how you work on the day and how long delivery takes, real reviews and an inquiry form. Name your area too, since local clients search by town.
Your region and the venues you know, galleries from real weddings, what a collection includes and where prices start, how far ahead you book, and a form that asks for the date and venue first. Couples usually want to know you're free before anything else.
For a tight portfolio with a clear inquiry form, yes. For everything in one product, no. Shingle has no client galleries, proofing, downloads or print store, and it takes no payments. Keep your gallery service and add a button that links to it, or choose a builder made for photographers.
A site holds up to 24 images across all its pages. Each upload can be up to 20 MB, and it's resized to 1,600 pixels or less on its long side so pages load fast. That's enough for a tight portfolio. For a whole wedding, link out to a gallery.
Reviews, no. They appear only if you choose them from your Google listing, and a separate review removes claims your facts don't support. Stock photos, yes, if you give it nothing else, so say in your brief that you'll add your own. Replacing an image with your own upload costs no credits.
Yes. A portrait or headshot session fits the booking page, as a service with a length and an optional price, with your hours and email reminders. It takes no deposit, since Shingle has no payments. Weddings suit an inquiry form better, and you can embed a Calendly calendar if you already use one.
Read next
- Website formsForms that email you and send each lead where you work.
- IntegrationsAnalytics, ads, webhooks, embeds and your own code.
- Online bookingServices, staff, hours and reminders on a booking page.
- Build a small business websiteStep by step, from your facts to a live site.
- Search result previewSee your title and description before Google does.
- Wedding plannersShow couples what you take off their plate.
Websites for other trades
Build your first site
Start from a Google listing or a few notes. Demos usually take 5–15 minutes.
7 days for $1, then $49 a month. Cancel any time.