Every lead lands where you'll see it
Visitors fill in a form. You get an email you can answer, and a copy that's kept for you.
Where each lead goes
Lead capture on a website only works if someone sees the lead in time. When someone sends a form on your live site, three things happen. Shingle keeps the submission in your site's Forms tab. It emails every answer to the people you listed, and if the visitor gave an email address, you can reply straight from that email. And when they left an email or a phone number, it joins that person's record in your CRM, where Shingle reads the request and drafts a reply for you to check.
You don't need a business email to start, because submissions land in your site's own inbox. Whoever builds the site gets the emails from the start, and you can list up to five addresses. A teammate gets them at once. Anyone else, such as a business owner or an office manager, gets a link to confirm first and is sent nothing until they do, so a mistyped address never sends leads to a stranger.
If a site gets more than 30 submissions in an hour, the first 30 are emailed and the rest wait in the inbox, where every one of them is kept.
- Mark as read, archive or move to spam
- Export a CSV whenever you need a copy
- A privacy page, linked under every form
Yours to change
Add a form by asking. After that, its fields are yours to edit by hand.
Ask for a form
Say what you need, like a quote request with a name, an email and a message. It uses 5 credits.
Edit fields by hand
Change labels, types and required fields, and reorder them, up to 12 a form. Free, and live when you publish.
Test it first
Send a message from the preview. It's saved, labeled Test and emailed only to you.
Pause it
Stop new submissions, or change the thank-you line, from the form's settings. No publish needed.
How spam gets handled
Forms on small business sites attract two kinds of junk, bots and people selling something. Shingle deals with them in layers. Each form has a hidden field that people never see and bots tend to fill in, repeated requests are limited, and the form accepts only its own published fields.
What gets past that is read. Within each site's monthly allowance, Shingle reads each new request and, when it looks like gibberish, a scam or a sales or marketing offer, moves it to Not for you in the inbox, so it doesn't ask for a reply. You can open any of them again. You can also move a submission to spam yourself in the Forms tab and bring it back later.
There's no puzzle for visitors to solve, so a customer on a phone isn't slowed down. The trade-off is that some junk will still reach you, and a filter can get one wrong, so it's worth a glance at Not for you now and then.
Send leads to other apps
Each new submission can go to Zapier, Make or your own app as it arrives.
Make a webhook
In Zapier, use Webhooks by Zapier with Catch Hook. In Make, use a Custom webhook. Copy its web address.
Add its address
Open Forms, then Send to other apps, and paste it. A site can send to up to five addresses.
Send a test
Send test posts made-up answers shaped like your form, so you can match the fields in the other app.
Leave it running
Each address shows how its last delivery went. A failed one is tried again for a few minutes.
Common questions
Can't find your answer? Read Shingle Help or email [email protected].
It puts a form on your site without code, stores what people send and tells you about it. In Shingle you ask for a form in plain words or edit its fields by hand, and each submission reaches your site's inbox, your email and your CRM.
It's on from the start for whoever built the site. To add others, open Submission emails at the bottom of Forms, up to five addresses. Someone outside your team confirms by email first. When the visitor gave an email address, you can reply to the alert and your answer goes straight to them.
A hidden field catches many bots, repeated requests are limited, and Shingle reads each request and moves spam and sales pitches out of the way. There's no puzzle for visitors to solve. You can move a submission to spam yourself, and move it back if it turns out to be real.
Yes, through webhooks. Add a web address under Send to other apps, and each new submission from your live site goes there as JSON, signed so your own app can check it came from Shingle. Through Zapier or Make it can reach other tools. A delivery that fails is still in your inbox.
Not yet, and questions that change with an earlier answer aren't there either. A form takes short and long answers, an email address, a phone number, a dropdown and a checkbox, up to 12 fields. Files a customer attaches to an emailed reply are counted in the conversation and not kept.
Yes. The trial includes a live site, so real visitors can send its forms, with submission emails and webhooks included. On a demo you can test them, and a test message is saved and labeled as a test.
Read next
- CRMCustomers, prospects, replies, deals and results.
- IntegrationsAnalytics, ads, webhooks, embeds and your own code.
- Online bookingServices, staff, hours and reminders on a booking page.
- NewsletterCollect confirmed subscribers and email them your news.
- Send to other appsSend each new submission to Zapier, Make or your own app.
- What a small business site needsThe checklist, and why each thing earns its place.
Build your first site
Start from a Google listing or a few notes. Demos usually take 5–15 minutes.
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